And many have provided guidance for doing so better. Examples include:
- Evangelizing User Experience Design on Ten Dollars a Day, a 2002 list of (and discussion about) "effective, low-cost techniques"
- How Can Rhetoric & Argumentation Help Us Make the Case for UCD?, a CHI 2006 Special Interest Group session and CHI-Atlanta May 2006 presentation
- Promoting Usability Within Your Organization, a May 2006 NYC UPA presentation
Yet, others have argued that user experience professionals excessively discuss the nature of their work -- that others don't really care nor should care or will just become concerned, and that process documents end up not getting followed anyway. As Bloomer and Wolfe state in Building and Managing a Successful User Experience Team:
"Teams need to avoid the role of evangelist for user-centered design."Is it truly never advisable to document and evangelize user experience work?
This issue is among several that will be addressed by a group of people in senior management roles from a mix of companies during a session I'll be leading at CHI 2007 -- a session entitled, "Moving User Experience into a Position of Corporate Influence: Whose Advice Really Works?". Participants will describe the roles, large and small, that documenting and evangelizing user experience work have played in their workplaces, and will discuss the extent to which such efforts were important to achieving corporate influence.
As I reported in earlier postings, "ownership of user-customer experience" and "organizational positioning" are among the other issues that will also be addressed during that session. And I'll address all these issues further as well as the CHI conference session itself in upcoming blog entries.